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What is the job of a social media marketer?

 The job of Soial media marketer is creative and full of responsibilities

* Creates marketing and social media campaigns and strategies, including budget planning, content ideation, and implementation schedules





* Ensures brand consistency in marketing and social media messages by working with various company department members, including


* advertising, product development, and brand management


* Provides training and guidance to social media and marketing team members on social media implementation best practices and strategies


* Collects customer data and analyses interactions and visits, plus uses this information to create comprehensive reports and improve future marketing strategies and campaigns


* Reports progress to senior marketing management


* Grows and expands company social media presence into new social media platforms, plus increases presence on existing platforms including Facebook, LinkedIn, Twitter, and Instagram

* Researches and monitors activity of company competitors

CEP - IIEC- Indian Institute of E-Commerce

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